Nicky has been working in digital agencies since 2017, initially working across SEO, paid, content, social media and email marketing before deciding to specialise in paid media. She joined Propellernet in 2022, and we’re really glad to have her.

Nicky takes her inspiration from songwriters and poets “who have the ability to articulate themselves and the world’s weird and wonderful nuances.” But she also loves reading, playing the piano, drinking gin with friends and going on dog walks.

Nicky’s other main passion is travelling. “A trip to Sri Lanka with my partner gave us both the ability to completely switch off from work and block out all other insignificant life dramas. It let us re-prioritise our lives and decide where we should focus our energy. That’s been a game-changer for us and how we deal with life’s tough patches.”